Insights & Strategies for Therapists in the Digital Age

Expert SEO, Marketing, and Practice-Growth Tips

Welcome to the Counseling & Therapy SEO Blog — your go-to resource for proven digital marketing strategies tailored specifically for mental health professionals. Whether you're looking to improve your website, attract more clients through Google, or stay ahead of industry trends, our articles are designed to empower therapists with practical, actionable guidance that works.
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Blog
Featured Guides
SEO Buyer’s Guide
Webinars & Training
Featured Guides
What is SEO and What to Expect for Therapists and Counselors
The Therapist’s Guide to Ranking on Google and Getting More Clients—Without Feeling Salesy Discover How...
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how to optimze your therapy website in 2025
Webinars & Training
How Therapists Can Turn Their Website Into a Client‑Conversion Machine (Without Learning Code)
Let’s be real: most therapists didn’t sign up for all this marketing stuff. You got into this work to...
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The Google Maps Playbook
Webinars & Training
How Therapists Can Rank Higher on Google Maps (Without Getting a Marketing Degree)
Let’s be real: most therapists didn’t sign up for all this marketing stuff. You got into this work to...
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Jane app conversion tracking with GA4
Blog
How to Track JaneApp Appointment Bookings in Google Analytics 4 (GA4) For Therapy and Counseling Clinics
At Counseling & Therapy SEO, we help therapists get clarity on what’s actually working in their marketing....
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The SEO and GEO Formula
Webinars & Training
How Therapists Can Rank Higher on Google (and AI): The New SEO + GEO Formula
  Let’s be real for a second—most therapists didn’t get into this work to become marketers. If you’re...
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Google-Business-Profile-(GBP)
Blog
Therapy GBP Optimization: How to Optimize Your Google Business Profile (GBP)
If you’re a therapist or counselor looking to build your online presence, your Google Business...
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SEO-Buyers-Guide
Featured Guides
SEO Buyer’s Guide: For Therapists Who Want a Steady Flow of the Right Clients​
To the new practice owner, “marketing” can feel like a side task—something you know you should do, but...
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